New Audiences Await Your Business On Social Media!
Social media marketing is one of the most important online advertising channels. SMM, focuses on creating and sharing content on social media platforms such as Facebook, Instagram, Twitter, LinkedIn, as well as planning, executing and optimising paid social media campaigns. Using social media platforms is a fantastic way to help build brand awareness, to promote new products/services and to get in touch and interact with your community and customers.
Did you know that by 2022, the number of monthly active social network users is projected to reach 4.89 million individuals? Prepare for success by establishing your social media presence now.
Understanding Social Media Marketing
As a small business owner, you probably have a good idea about your target audience. Perhaps you’ve figured out your buyer personas but just don’t know how or where to reach more potential customers. Using market research, we will help you strategically plan and execute successful social media plans. We will help you grow your followers and show them content they want to see.
Dublin’s Leading Social Media Agency
At Daily Digital, we specialise in social media marketing and advertising, content planning and content creation, social growth hacking and influencer marketing.
We plan and provide strategic social media solutions to our clients by combining creative content and analytics to help grow your brand, foster a deeper and more meaningful level of social brand engagement, generate leads and boost your sales.
Let the results speak for themselves
Our client is a property developer. They had 3 housing developments across Co. Kildare and Co. Dublin. The main objective was to grow awareness for the 3 housing developments and to generate leads who were interested in buying a new home.
Daily Digital generated creative assets to educate and inform our target audience. We grew the follower base by +3,106 followers. We launched paid social media campaigns which generated 4,689,160 impressions, reached 568,195 users and obtained over 1,730 leads.
Food & Beverage
Our client, who has operates both online and offline came to us with the goal of boosting brand awareness, increasing their follower base and growing sales.
With every product launch, we create creative assets such mouth-watering videos and photo content which we use for paid social media campaigns. We worked closely with photographers and influencers to help create enticing, delicious content and our influencer collaborations helped us to reach wider audiences and to boost sales via promotional codes.
Our client provides cleaning services and they have happily worked with Daily Digital over the years. Their main challenge was to get inquiries for their oven cleaning services, to increase their follower base and grow oven cleaning appointments.
With meticulous audience segmentation, we generated paid social media campaigns that generated over 591,204 impressions and reached 163,405 people. Our ad campaigns obtained over 380 messaging conversations through Facebook, which the client helped to convert to sales. We also grew their Facebook follower base by +1,544 followers.
When it comes to fashion online, it’s a very competitive environment. There are so many brands to choose from and it really takes a strong social media strategy to help your brand stand out. We have worked with a fashion client for the last 3 years, and we are continuously growing their brand. This client came to us with the challenge of increasing brand awareness, followers, and obtaining appointments for in store for private, one-on-one shopping experiences.
First of all we set up correct tracking via Google Analytics and Facebook Pixel. We set up goals for private, in-store appointments booked and we developed a strategic social media plan, aimed at increasing followers, engaging them, entertaining them and promoting our client’s products. We mixed content that highlighted our clients products along with funny, engaging and inspirational posts that created an online community. Our followers grew and they became loyal to our regular posting by interacting, commenting and sharing whenever a new post showed in their newsfeed. We also ran competitions on social media that increased profile views and followers, as well as increasing private bookings. We also had fun with offline sale events (who doesn’t like a fashion sale?) where we maximised use of our social media platforms by encouraging attendees to post fun pictures and tag us/follow us.
Needless to say, they invited their friends, which again helped to spread our client’s brand awareness. We also ran strategic social media paid campaigns that increased followers and obtained private bookings at incredibly low cost per conversion.
To date, our fashion client has an online community of 17,576 followers across Facebook, Instagram and Pinterest. We have also obtained over 2,700 private bookings for our client in the last three years.
Ready To Improve Your Social?
We love building, designing and creating strategic social media marketing plans. It’s more than just posting on social media. It’s about creating a second home for your business on social, posting content and engaging with your community. It’s about seamlessly sliding into the social feeds and timelines of your target audience personas with impactful social media posts and creative ads that drive action.
Ready to grow your business on social media?